iNgonyama
logo design • brand guidelines • stationery
short rationale
‘iNgonyama’ means lion in isiXhosa. ‘iNgonyama Entsha’ stands for ‘The Young Lion’.
iNgonyama Entsha SME Fund Investing in South African Accountants and Entrepreneurs. The icon used is relatable, strong and still innovative and simplistic. Using the strong African heritage and roots, strong animal, strong name and vibrant colours.
This brand will be launching officially in 2020.